2008 founded Hollow
notes · evernote.com
Evernote
lights on, nobody home
18 years 57 days and counting
Stepan Pachikov, 2008. Remember everything. The company forgot how to be a notes app.
Why it lasted
- Elephant brand recognition and a pile of old notebooks people are afraid to export.
- Bending Spoons bought it and kept the servers on.
Times it almost ended
- The 2010s feature bloat and the 'our note is a startup' era. Users left for simpler apps and never came back.
- Layoffs, CEO churn, and a product that felt like a museum of 2012 defaults.
What would finish it
- An export button that is too good, plus Notion/Apple Notes/Obsidian finishing the move. The zombie is the leftover sync.
Questions
Is Evernote still up?
Yes, with a Hollow verdict: lights on, nobody home. Founded 2008.
How long has Evernote been around?
Evernote has been up since 2008-06-24.
Why did Evernote survive?
Elephant brand recognition and a pile of old notebooks people are afraid to export.
Could Evernote still die?
An export button that is too good, plus Notion/Apple Notes/Obsidian finishing the move. The zombie is the leftover sync.